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Local action, giant impact

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Time to act local What if we all decided to do our holiday shopping within 5 miles of our homes? It’s a curse of the world I work in that we start to think about holiday shopping campaigns and activities waaaay earlier than a lot of people think is healthy. When there are promotions to…

Business Growth Tips

Time…

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Staring down the end of 2020 Less than 100 days to go… It seems to be true that 2020 is a year that most of us can’t wait to see the back of …. However –  at the same time – how can it be getting into Autumn and Winter already? As a parent of a…

Business Growth Tips

Do you have a system?

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Making marketing easier using systems What’s your system? I’ll be honest – today is the first day in at least a week that I have been able to work properly. Somehow, I managed to come down with a virus. No, not THAT virus – but one that reminded me that it’s tough to be a business owner…

Business Growth Tips

Navigating the Next Months

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Navigating the next months How are you setting your compass? A couple of weeks ago I talked about having 3 key activities to work on for marketing your business this month. Some short term actions to keep consistency going. Something like increasing from 3 to 5 social media posts per week. Or sending an email…

Marketing Perspectives

What’s your perspective?

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What’s your perspective? Are you looking backward or forward? Let’s be blunt – there is no end to the uncertainty at the moment. It is still hard to see when things will change – and in what way. Hopefully we’re all still taking those deep breaths. It’s human nature to base a lot of decisions…